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Spin Doctor

Although it's not a phrase that I'm particularly fond of, "spin doctor" is perhaps the most-recognizable term for my category of employment. I prefer to think of myself as a storyteller — someone who is able to relay facts in a clear, concise and accurate fashion.

These days we have so many tools at our disposal. No longer am I constrained by written press releases. Instead, there is an arsenal of tools and distribution methods to facilite the goal of getting the story across.

Here are some of my favorites projects and news releases.

[NOTE: Please check back as I am still adding to this section, and it will be fluid since my work is not stagnant.] Coming soon: advertisements, marketing projects, videos, photographs, other projects, news clippings and additional press releases.

Web and Social Media

a graphic used as a bullet   News and Events section of the Cypress College website

a graphic used as a bullet   The Cypress College Twitter feed

a graphic used as a bullet   Cypress College's Facebook page

News Release Samples

a graphic used as a bullet   Stupid Criminal Trick Ends at GWC When Suspect Runs into Teacher/Cop
      (Featured on “America’s Dumbest Criminals”)

a graphic used as a bullet   Election-Night Gala Scheduled by Students at Golden West College
      (Featured on NBC’s Nightly News with Tom Brokaw)

a graphic used as a bullet   Checkout a Trio of Golden West College Stars at the Video Store this Holiday